(Source: Gartner 2021 – New Demands on Sales Strategy and Leadership by Dave Egloff) At the heart of today’s sales strategy is the priority of cultivating a buyer-centric GTM
(Image credit: Prapawadee Wattanapinyo/EyeEm/Getty Images) How many of you reduce your sales leader’s forecast 25% or more each month? Key research shows that this happens more often than not.